Scale Marketing Content Globally

Launch campaigns faster and increase global presence with Smartcat’s AI Agents for marketing content creation and translation.

Increase Revenue by Reaching Every Market Faster

Get global campaigns off the ground quicker by expediting content creation and translation with AI Agents enabled by your best marketers. Teams can hit the launch button without waiting on disconnected hand-offs or pricey vendors.

Scale Output Without Adding Headcount

Reduce the time, tools, and resources it takes to adapt content for different languages, channels, and markets. With AI Agents, teams can do far more with far less, all without sacrificing quality or scale.

Maintain High-Quality, Brand-Consistent Content

Expert-enabled AI Agents apply your distinct brand voice, terminology, and compliance rules as part of the content workflow. Global market assets are shipped with consistent and accurate messaging.

Trusted by Fortune 1000 Brands to Power Global Content

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31

hours saved per month

“Babbel saved 31 hours monthly on localization workflows, achieving 95% on-time and 100% quality content delivery.”

50%

more output

“Productivity up 50%, outsourcing costs down 50%. Huge bottom-line impact.”

92%

faster turnaround times

“Kids2 eliminated re-work costs by streamlining their global content workflow with an enterprise learning graph and integrations.”

Connect Smartcat To Your Existing Toolkit

Get Marketing Campaigns to Global Markets, Faster

Discover Other Smartcat Agents

The #1 AI Platform for Global Marketing Content

Scale Marketing Content Securely

Role-based access controls

Adjust AI Agent access based on your organizational structure, including department, role, or region.

SSO and identity management

Seamless integration with your existing SSO provider ensures enforcement of authentication standards.

SOC 2 compliant infrastructure

Adhere to the strictest data security and governance regulations.

AI interaction oversight

Retain central visibility of AI usage across teams and workflows.

Audit trails and transparency

Gain complete visibility into automated processes, including who, what, when, and where, to ensure full compliance and accountability.

Data encryption at rest and in transit

Maintain the security of sensitive content throughout its lifecycle through enterprise-grade encryption protocols.

AI Agents For All Marketing Use Cases

Launch Global Campaign Faster

Create and launch fully localized campaigns—emails, ads, landing pages, and social posts—across multiple regions at once.

Scale Product Content

Turn product briefs into complete content kits, automatically translated and localized for every market.

Ensure a Localized Website Experience

Translate and localize website content as it's created, ensuring consistent messaging, faster updates, and better SEO across all regions.

Benefit From An Always-On Content Production

Streamline creation and localization of blogs, newsletters, and promotional content with fewer delays and handoffs.

Get Localized Brand Messaging

Maintain a consistent brand voice while adapting messaging to resonate in each local market.

Refresh And Repurpose Content Assets

Quickly update or repurpose existing content for new formats, audiences, or regions—without duplicating effort.

Resources & Insights

FAQs

What are Smartcat’s AI Agents?

Smartcat’s AI Agents are intelligent tools that can understand context, make decisions, and even trigger next steps. They can perform tasks like content creation, translation, and localization without needing constant human input.

Unlike traditional automation, these Agents learn from your team. Each review and edit refines the Agent's understanding, leading to improved content quality, reduced manual effort, and more intelligent outputs over time. [1] 

AI Agents are actively employed across various sectors, including education, customer service, marketing, and operations. Their integration serves to alleviate workloads and expedite output.[2]

What is the Agent's role in marketing content?

Smartcat transforms the chaos of global marketing into one streamlined workflow. Instead of creating content in one language and waiting weeks for translation, AI Agents generate, translate, and localize assets. Marketers can launch their campaigns a lot faster as a result.

Agents also apply your brand voice, terminology, and compliance standards automatically.  With fewer tools, less manual work, and no reliance on external vendors, you can scale campaign output, reach more markets faster, and maintain quality without growing your team.

How do AI Agents ensure quality and accuracy?

Smartcat AI Agents ensure quality and accuracy by combining automation with human expertise in a continuous learning loop. As your team reviews and edits content, the AI learns your brand voice, approved terminology, and compliance requirements. 

This means every correction improves future outputs, so marketing assets stay consistent, on-brand, and error-free across all regions. In regulated industries, this human-in-the-loop model ensures that even automated content remains compliant and on-message.[4]

Can I invite my team to review and edit the multilingual content?

Smartcat supports real-time collaboration. You can invite digital marketers, designers, copywriters, editors, and linguists to make edits, leave comments, or approve final versions directly in the platform.

YYou can assign specific languages or roles (e.g., reviewer, linguist, manager), track version history, and lock certain segments to prevent unwanted changes. This transparency ensures faster turnarounds and higher team alignment, eliminating the need to chase down files in emails or spreadsheets.[5]

What other types of Agents are there?

Beyond supporting Marketing, Smartcat provides a comprehensive suite of AI Agents for various content tasks. The PDF Translation Agent specializes in extracting and localizing text from brochures and manuals, while the Learning Content Agent is designed for generating multilingual training and onboarding experiences. 

Additionally, the Website Agent focuses on localizing websites while maintaining their original structure and layout. Each of these agents is specifically developed to automate distinct content workflows, continuously improving through human interaction.

Discover all Smartcat Agents.

What other types of Agents are there?

Smartcat offers a full range of AI Agents for other content tasks beyond L&D. The PDF Agent extracts and localizes text from brochures and manuals. The Marketing Agent generates multilingual landing pages. The Website Agent localizes websites while preserving structure and layout. 

Each Agent is tailored to automate specific types of content workflows while learning from human interaction.[6]

Can I customize my own workflows?

Smartcat’s Agent Builder offers a no-code interface for creating custom AI Agents. You can define tasks, training data, brand rules, and review steps, ensuring the Agent mirrors your team's workflow.

It can automate complex or custom workflows, adapt to your quality standards, and connect with your tools like Articulate, Jira, or your LMS. Instead of adjusting your process to fit the tech, you build an agent that fits your process and makes it faster.

Why should I use AI to translate marketing content?

AI helps reduce time, cost, and effort. A recent study found that when AI is used for tasks it's suited for, worker productivity can increase by up to 40%.[7] In L&D, this means faster content creation and quicker localization. 

Companies like Stanley Black & Decker have used Smartcat to cut translation costs by 70% and turnaround times by weeks. Using AI also allows teams to spend more time on strategy, learner experience, and measurement. They have significantly reduced the need to reformat translated slides or manage countless vendor emails.[4]

What languages do Smartcat AI Agents speak?

Smartcat AI Agents support 280+ languages and dialects, covering all major global markets. This includes English, Spanish, German, French, Chinese, Arabic, Japanese, Portuguese, and many more. 

Whether you’re training teams in Europe, Asia, or Latin America, Smartcat can help you deliver content in the language your learners understand best. You can achieve your company’s desired outcomes, such as increasing employee satisfaction, knowledge retention, performance, and talent retention.[6]

Sources

  1. Comos-Birmanns, M. (2024). What are AI agents and how do they work? Kalaidos University of Applied Sciences. https://www.kalaidos-fh.ch

  2. Max Planck Institute for Intelligent Systems. (2024). Integrating AI Agents into Human Lives via a Simulation Approach. https://is.mpg.de

  3. Park, J. S., et al. (2025). Simulating Human Behavior with AI Agents. Stanford HAI Policy Brief.

  4. McKinsey & Company. (2025). AI in the Workplace: A Report for 2025. https://www.mckinsey.com

  5. Dillon, J. (2025). The Big AI Mistake Every Company Is Making—and How to Fix It. Smartcat. https://www.smartcat.com

  6. Center for AI Safety. (2025). Agent Governance: A Field Guide. https://www.agentsafety.org

  7. Dell’Acqua, F., Kellogg, K., & Lifshitz-Assaf, H. (2023). How Generative AI Can Boost Highly Skilled Workers’ Productivity. MIT Sloan Management Review. https://mitsloan.mit.edu