As part of their localization strategy to help international end clients get the most out of their tools, the eCommerce team at Stanley Black & Decker wanted to translate their Learning and Development training materials into several languages. To streamline the process, the company started using the Smartcat translation platform, quickly seeing the benefits when translation speed, spending, and quality improved.
Reduced translation costs
Decrease in average translation turnaround time
Quality with Automated Project Management
Produce and distribute more training materials – much faster than before – across different demographics, in order to meet their overall corporate communication goals.
Translate Learning and Development materials, such as online courses, quizzes, PDFs, Word docs, PowerPoint presentations, and P&P books with InDesign as well as localize emails. The aim was to translate into six languages.
Prior to using Smartcat, the eCommerce team at Stanley Black & Decker did not have a unified way of handling translations, including how to collaborate with stakeholders, manage resources, or store linguistic assets.
often due to expensive agency rates or lack of a platform that learns from each translation and can reuse existing content where relevant
across several non-translation related software solutions
due to a lack of automation and integration with Stanley Black & Decker’s existing tech stack.
Invoicing multiple suppliers was complex
combined machine and human language processing for faster speed to market and budget optimization
improved efficiency and project transparency for stakeholders
better collaboration with professional linguists, with suppliers available round the clock
less time spent on accounting with only one agreement necessary and one invoice to pay suppliers
Projects under Smartcat’s Automated Project Management are monitored 24 hours a day with no downtime, and, like the rest of the platform, are data-protected. Companies have complete transparency throughout the process and are able to collaborate directly with translators in order to generate the highest quality results.
Stanley Black & Decker also enjoys the simple, user-friendly UI, and flexible nature of the Smartcat platform, which has an unlimited seat model. With the ability to create separate project folders by market or business discipline and custom streamlined workflows for each business unit, Stanley Black & Decker can have their own workflow that still takes advantage of company-wide intelligence made possible by Smartcat’s adaptive AI.
Separate projects also lets business units attribute the correct billing information to the specific cost center. For example, the company has operations in Benelux and the Nordics, which have their own cost center, so there’s no longer a need to cross-charge internally.
Being able to create multiple projects also lets them attribute the correct billing information to the different cost centers. For example, they operate in Benelux and the Nordics, each having their own billing details, so they no longer need to cross-charge internally.
They experienced noticeable results since switching to Smarcat for all of their translation needs including costs, internal resources, and turnaround time. They were able to translate digital learning modules and quizzes into six languages in days rather than weeks.
The company produced more and kept quality high, while saving time and costs overall.