Scale Retail & CPG Content at the Speed of Global Business

Smartcat’s AI Agents are intelligent, expert-enabled tools designed to automate the entire global content lifecycle, from creation to translation and localization. 

Unlike generic AI tools or simple machine translation, Smartcat’s Agents continuously learn from your team’s input, brand guidelines, and compliance rules. Over time, they adapt to understand your tone, product terminology, and industry nuances, so every piece of content feels authentic and accurate.

These Agents can handle diverse content types including retail product descriptions, eCommerce listings, training materials, legal agreements, and marketing campaigns. 

Whether you need to translate a new collection launch or optimize packaging for multiple regions, Smartcat’s AI Agents help you scale your content operations without the bottlenecks of manual workflows or disconnected vendors.

Working with AI Agents is simple and intuitive. You can start by selecting pre-built Agents that specialize in retail and consumer goods content, so you’re ready to localize marketing campaigns, product catalogs, or training materials immediately. 

If you have unique workflows or compliance needs, Smartcat’s no-code Agent Builder allows you to customize capabilities to fit your exact requirements.

Inside the platform, you can invite team members to collaborate in real time, review translations, and approve final versions. Smartcat’s collaborative workflows include unlimited seats, so your merchandising, marketing, and legal teams can all contribute without added cost. Every edit or comment helps train the AI, which means your Agents get more accurate and brand-aligned with every project.

Retail and CPG companies are under constant pressure to launch products and campaigns faster, while ensuring messaging resonates in every market. Smartcat’s AI Agents remove the traditional roadblocks of fragmented tools and manual processes by automating content creation, translation, and localization in a single workflow. For example, you can translate product descriptions, optimize ecommerce listings, and adapt packaging copy all at once.

With human-in-the-loop feedback, these Agents deliver high-quality, consistent content across every channel and language. Whether you’re managing thousands of SKUs or seasonal campaigns, Smartcat helps you scale globally without scaling your team.

Smartcat’s AI Agents combine automation with continuous learning to maintain high-quality, brand-consistent content. Each Agent applies your approved terminology, tone of voice, and compliance rules automatically. When your team reviews or edits content, the AI uses that feedback to improve future outputs, becoming more accurate over time.

Smartcat’s enterprise AI platform ensures that every product description, marketing campaign, and legal document meets the standards your customers expect, regardless of language or market.

You can add unlimited team members to Smartcat at no extra cost. This is especially valuable for retail and consumer goods companies with distributed teams handling product, marketing, legal, and training content. Whether you have a few stakeholders or hundreds of collaborators across regions, everyone can work together in one centralized platform.

With role-based permissions, you can control who can create, review, or approve content, while maintaining full visibility and version history. Combined with Smartcat’s secure, SOC-compliant infrastructure and multilingual content library, your teams can collaborate confidently and scale global content production without limits.

Smartcat’s AI Agent ecosystem spans use cases and departments. These include the PDF Agent, Image Agent, Media Agent, Learning Content Agent, Website Agent, Software Agent, and specialized agents for industries like L&D, Marketing, Retail, Life Sciences, eCommerce, Automotive, Education, and Legal. 

Each understands your domain knowledge and interacts seamlessly within Smartcat's unified platform to deliver continuous, scalable content automation.