Launch Product Content Faster in Every Language

Smartcat’s AI Agents are intelligent tools that can understand context, make decisions, and even trigger next steps. They can perform tasks like content creation, translation, and localization without needing constant human input.
Unlike traditional automation, these Agents learn from your team. Each review and edit refines the Agent's understanding, leading to improved content quality, reduced manual effort, and more intelligent outputs over time. [1] 
AI Agents are actively employed across various sectors, including ecommerce, customer service, marketing, and operations. Their integration serves to alleviate workloads and expedite output.[2]

AI Agents streamline your global workflows by localizing product listings, packaging, campaigns, and websites as content is created. Instead of translating after the fact, everything is launched together, helping you reduce time-to-market and maintain consistency.
Agents also apply your brand voice, terminology, and compliance standards automatically.  With fewer tools, less manual work, and no reliance on external vendors, you can scale output, reach more markets faster, and maintain quality without growing your team.

Yes. All accounts are isolated, and you decide who sees what. Invite internal legal counsel, external reviewers, or translators as needed. Manage access by role, assign specific languages or documents, and track every action inside a secure, permission-based workspace.

Smartcat AI Agents ensure quality and accuracy by combining automation with human expertise in a continuous learning loop. As your team reviews and edits content, the AI learns your brand voice, approved terminology, and compliance requirements. 
This means every correction improves future outputs, so every asset stays consistent, on-brand, and error-free across all regions. In regulated industries, this human-in-the-loop model ensures that even automated content remains compliant and on-message.[4]

Smartcat supports real-time collaboration for ecommerce teams. You can invite merchandisers, content managers, brand leads, and translators to review, edit, and approve product content directly in the platform.
Assign specific languages or roles like reviewer, approver, or regional lead. Track changes, manage version history, and lock critical fields to prevent errors. This keeps product updates moving quickly and eliminates the need to chase files across email or spreadsheets. [5

In addition to product listings and packaging, Smartcat offers AI Agents for a range of ecommerce content workflows. The PDF Agent localizes product manuals, inserts, and spec sheets. The Website Agent translates ecommerce sites while keeping layout and SEO intact. Other Agents handle visuals, videos, and internal product documentation — all built to automate specific tasks and improve with use.
Discover all Smartcat Agents.

Smartcat’s Agent Builder offers a no-code interface for creating custom AI Agents. You can define tasks, training data, brand rules, and review steps, ensuring the Agent mirrors your team's workflow.
It can automate complex or custom workflows, adapt to your quality standards, and connect with your tools like Salsify, Drupal, Woocommerce, and more. Instead of adjusting your process to fit the tech, you build an agent that fits your process and makes it faster.

AI helps reduce time, cost, and effort. A recent study found that when AI is used for tasks it's suited for, worker productivity can increase by up to 40%.[7] In ecommerce, this means faster content creation and quicker localization. 
Brands like expondo have used Smartcat to increase productivity by 50 percent and cut outsourcing costs by 50 percent. With AI handling translation, your team can focus on product launches and growth instead of managing manual processes. [4]

Smartcat AI Agents support more than 280 languages and dialects, covering all major global markets. This includes English, Spanish, German, French, Chinese, Arabic, Japanese, Portuguese, and many more. Whether you're launching products in Europe, Asia, or Latin America, you can deliver accurate, localized content to every customer in their preferred language — without duplicating work or slowing down launches.