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Improving Localization Workflows with Generative AI

June 15, 3:06 PM
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Translation with GPT-4 is grabbing the headlines, but Generative AI, with it's configurable prompt-driven interface, has even greater potential to reshape localization workflows by addressing the many challenges with post-editing and Localization Quality Assurance.


So our next talk will be about general AI and how it can be applied to localization workflows in a broad sense, right. And all this technology is very new and we're just starting to explore as possibilities. So this talk can be inspirational and forward thinking in some aspects and can be very practical in others. So let's see where it brings us. And as Jean Luc already introduced to our panelists, we can see that all of us have different backgrounds, different expertise, which is great because we will likely have different take on junior of AI. And when we're talking about gender of AI, we're talking about this new emerging set of tools, large language models which are greater processing text, some tools that are allow you to generate very convincing imagery. So this is all emerging technology and some people are terrified with it, some are excited about it, some have really mixed feelings. So what's your personal feel about this? Let's start. Let's start with Zach. Sure. First of all, thank you very much for having me. I'm really happy to be here to talk about this project. It's something I'm super interested in. Haven't had a chance to really apply too much of it. Like you said, this will be more aspirational, but. The way I really see generative AI being as a tool is a facilitation tool, at least in the beginning. The way it is now is to take workflows and processes that took a certain amount of time and really shorten the period it takes to implement them, develop them, implement them, and really start to see value from them. So from a design standpoint, from a source editing standpoint, post editing LQA, there's. Really a lot of applications for this. And you know, I think, like I said, as it is now, this isn't something that's going to completely replace anything that's currently going on, but it will be a very powerful tool to be able to use to enhance localization programs as they get built or even existing programs to make them even better. Zach, what's your take, Constantine? Well, I'm an optimist. I think it's a very exciting time where we live and we used to do to work on computers, now computers to work for us probably completely maybe with little bit of on oversight. I know some people are worried. I'm not worried. I think that the world is in good shape in terms of the economy. The unemployment numbers are at the historical lows, maybe just a little bit higher than compared to the generation of our fathers and mothers who have built this rich world. I'm very interested in where AI will take us. Nothing part of our lives.

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