Menu
What is localization and why is it so important in 2020?
Great production values there with the tech, the format, the schedule, and the moderator. Great job, very professional!
Taylor Matthews
CEO
Conference videos are available!
Watch 12+ hours of presentations and panels dedicated to the language industry’s most pressing challenges and its hottest opportunities.
WatchAbout #LocFromHome
In the second installment of #LocFromHome, we took a broader look at the language industry as an interconnected, living organism. Here’s what we ended up with:
Recorded sessions
Trials and tribulations of translating in the game industry
● Engineering
Taylor Matthews CEO at Mugen creation
Data-driven decision making for Globalization Strategy and Operations
● Business
Robert O'Keefe Senior Program Manager, Globalization at Citrix
Machine translation quality: Quantifying the unquantifiable [Panel discussion]
● Engineering
Moderator: Pavel Doronin Product Lead at Intento
Kirill Soloviev Co-Founder, CEO & CPO at ContentQuo
Anna Zaretskaya Senior MT Implementation Manager at TransPerfect
Guanghan (Luna) Liu Localization Program manager
How to find your identity as an LSP?
● Business
Nir Sabato Head of Strategy at OneHourTranslation
Traps of Continuous Localization
● Engineering
Semir Mehadzic Product Manager (Continuous Localization System) at Infobip
My dream TMS tool: A checklist I wish I had 10 years ago
● Productivity
Anna Iokhimovich Head of Localization at Paxful
“Selling” localization within your own company [Panel discussion]
● Outlook
Moderator: Kathrin Bussmann President & Chief Strategist at Verbaccino
Hristina Racheva Head of Localization at Skyscanner
Julien Bertaud Localization Manager at Roblox
Semir Mehadzic Product Manager (Continuous Localization System) at Infobip
Evolving tools for language service companies and departments: Is a TMS enough?
● Productivity
Bridget Hylak Senior Consultant, Translation Localization at TongueTek Language Consulting
Vendor management is now talent management! [Panel discussion]
● Business
Moderator: Diego Cresceri Founder & CEO at Creative Words
Ann Lawless Vendor Manager at CQfluency
Jayme DeSocio Partner Success Director
Nora Zilahy Global Business Partner Manager at espell translation and localization
No source attached: When translators decide to become (copy?)writers [Panel discussion]
Moderator: Vova Zakharov Editor-in-chief at Smartcat
Natali Lekka English-Greek Marketing Translator & Localization Specialist
Loie Favre Content marketing strategist at Alconost
Una Dimitrijevic Freelance translator and content writer
Maintaining the Slack voice and tone at scale
● Business
Anca Greve Senior Localization Manager at Slack
Beyond technology: How continuous localization makes your organization faster, stronger, better.
● Business
Igor Afanasyev Senior Product Manager at Smartcat
How to Sell your Language Business without Losing your Shirt
● Outlook
Michael Klinger CEO at Language Transactions
Translation education and industry: bridging the gap [Panel discussion]
● Outlook
Moderator: Vova Zakharov Editor-in-chief at Smartcat
Max Troyer Translation Consultant and Associate Professor of Translation and Localization Management at MIIS
Diego Cresceri Founder & CEO at Creative Words
Clysree Brown Localization Project Manager, Self-Employed
Niche Markets and Specialization as a Strategy for Growth
● Business
Renato Beninatto CEO at Nimdzi
Hosts
Speakers
What people made of our LocFromHome
Absolutely loving this second edition of LocFromHome!
Paula Pellacani
BDM at The Typesetter
Dynamic, great and concise presentations/panel discussions.
Sanja Popovac
Enterprise Account Manager at YYZ Translations
Greetings from Shanghai. It's already 10th Sep here, hope I can stay online as long as possible. Thank you Smartcat
Ann (Shih-Ying) Chen
Business Development Manager APAC at One Hour Translation
Last time I got up at 2 am and 4am this time, absolutely loves it
Dagmar El. Stark-Bastin
Managing Director at Keylingo Translations
I look forward to a third #LocFromHome and many more yet to come in the near future! 💜💜💜
Gabe González
Suggested reading
4 new ways to handle localization in Smartcat + backups
Setting up effective localization workflows can be a challenge. That’s why we’re working hard to give you the expertise and
Translation management systems: What are they — and do you really need one?
Translation management systems are the black horse of the translation industry. What are TMSs for? And do you really need one? Let’s find out.
10 tips for creating a knock-out localization strategy in 2020
Does your business have a localization strategy? Many companies make the mistake of launching into foreign markets without planning a concrete localization strategy beforehand. But succeeding overseas is not a fluke. Those who make it haven’t done so as a result of an outrageous slice of good fortune.
Changes, challenges, and opportunities: 10 takeaways from the #LocFromHome conference
When things started to get a little crazy a few weeks back, we wondered what we could do to brighten the mood and stay connected within the industry. So we set out to put our trusted technology-plus-people combo to the test and organized the #LocFromHome conference.
Five reasons NOT to use separate TMS and CAT tools
When you start an LSP, computer-aided translation tools are one of the first things you want to use. The need for translation management systems, on the other hand, may not manifest itself early on — or it may just be prohibitively expensive for you. You have your folders, you have your Excel spreadsheet, what else do you need? Fast-forward a couple of years, and you start realizing the overheads of this makeshift approach.
Translation management systems: What are they — and do you really need one?
Translation management systems are the black horse of the translation industry. Unlike computer-aided translation, something most people in the business have come to understand and hopefully embrace, there is little consensus as to whether a TMS is really necessary — or even what it means.
Light as a feather: How Smartcat helped streamline localization of the Flo app
Where healthcare applications are concerned, the accurate translation of medical terms is paramount in ensuring that users feel as comfortable as possible when using the service. This is especially true when the application serves a delicate and intimate topic, such as tracking a user’s menstrual cycles.
How software companies can set up continuous localization with Smartcat & Serge: Xsolla case study
Continuous localization allows software developers to localize their content without impeding the development process. Here’s how Xsolla achieved it with the help of freely available tools.
Localizing big & agile software: Kaspersky case study
Leading the localization efforts of a large software company is challenging in itself. What happens when this company switches to Agile practices? Well, the challenges get even more challenging, and you have to implement drastic changes, fast.
4 new ways to handle localization in Smartcat + backups
Setting up effective localization workflows can be a challenge. That’s why we’re working hard to give you the expertise and technologies you need to crush localization projects with less effort and better results.
Continuous localization: Smartcat vs generic CAT+TMS vs Unbabel-like
As content becomes the number one factor driving the global economy, time-to-market is shrinking more than ever. This means that, unless your company works exclusively with one market, you need to be able to launch your content in all the languages of all your markets as quickly as possible.
What is localization and why is it so important in 2020?
In very basic terms, localization is the process of adapting something to a specific locale. But, you’ll need more than that to understand its role in the global economy, the language industry, and business today.
What is software localization? Top 5 questions (and answers) to get it right
When you’re just starting to develop a software product, you might not give a second thought to providing it in multiple languages. But the bigger you grow, the more critical it becomes. After all, only 20 to 30% of Internet users speak English — and ones that don’t are pickier than ever. Today, they expect high-quality local-language versions of the websites they visit and the apps they use.
Share: 
