Website Translation: Launch Multilingual Sites That Rank in Search
Marketers are up against always-on content changes, but website translation was never built for change velocity or local visibility. Smartcat’s new Website Translation multi-agent system for launching, reviewing, publishing, and continuously updating multilingual websites changes that.
Built for global marketing teams, Website Translation automates the work required to keep multilingual sites accurate, on-brand, compliant, and up to date. Instead of stitching together translation tools, manual QA, engineering support, and post-publish fixes, teams can manage the full website localization workflow in one place.
Website Translation combines AI agents for translation, content review, SEO optimization, and continuous update handling. As source content changes, Smartcat detects updates, automatically applies your enterprise linguistic assets, and helps teams review changes on the live page before publishing.
It also fits into the broader content lifecycle teams are already managing across design, review, publishing, and distribution. From content created in design tools to AI-assisted review to website publishing and global distribution, Website Translation helps connect more of that workflow within Smartcat.
For teams that need to go global without slowing down
Website Translation helps teams translate, review, and publish multilingual websites without the usual operational overhead. It reduces manual QA, shortens approval cycles, and removes the back-and-forth that often slows website launches and updates.
Because Website Translation agents work with your existing website through DNS configuration, teams can launch and maintain multilingual sites without relying on custom connectors, agency handoffs, or engineering-heavy workflows.
Website Translation enhancements that provide better visibility at a lower cost, with less manual effort.
Real-time Visual Editor
Editors see translations render directly in the live page layout as they work. QA agents flag visual and content issues before publication, including truncation, overflow, terminology inconsistencies, brand voice issues, compliance risks, and other problems that can delay approval or weaken quality.
Continuous website localization
Website Translation is designed for ongoing updates, not one-time translation projects. When source content changes, the Website Translation Agent detects what changed and updates only the relevant segments, helping teams keep multilingual sites current without reprocessing entire pages.
Search-ready publishing and answer engine visibility
Each localized version is delivered as server-side HTML that search engines can index. Hreflang tags are added automatically, and teams can edit SEO metadata directly in the product to improve multilingual search performance and visibility in AI search and answer experiences, such as ChatGPT, Perplexity, and Google AI search results.
Quality powered by the Smartcat Intelligence Fabric
Smartcat automatically applies your enterprise linguistic assets across every segment through the Smartcat Intelligence Fabric. That includes your unique Translation Memory, glossaries, terminology databases, brand style guides, and institutional knowledge. Your team maintains consistency across languages, with less rework and higher-quality output than generic AI tools working without business context.
Net new words billing
Only genuinely new or modified content is billed. Small edits, page restructuring, and moved content do not reset translation spend, helping your team scale website localization more efficiently.
How it works
Connect your website: Point Smartcat to your website through DNS configuration. No connector or custom development is required.
Content is translated automatically: Smartcat crawls your site, translates content automatically, and applies your Translation Memory, glossaries, terminology databases, brand style guides, and other institutional knowledge across segments.
Review in context: Open any page in the Visual Editor and see translations render live as you type. Review translations in context, with help from Smartcat’s agents to catch terminology issues, brand voice inconsistencies, compliance risks, and visual problems early, so teams spend less time on manual QA and rework.
Publish and rank right away: Localized pages are delivered as indexed HTML, with the technical structure needed to support multilingual search visibility and stronger discoverability across search and answer engines.
Updates are handled intelligently: When source content changes, the Website Translation Agent detects updates and translates only what is new or modified, so teams can maintain multilingual websites continuously and efficiently.