Margarita Loktionova

Margarita Loktionova

Product Marketing Lead at Semrush

Qualifications

Product Marketing Lead at Semrush

Guest marketing professor at HARBOUR.SPACE

B2B tech, SaaS and content marketing specialist with agency background

Expertise

Content marketing

Product marketing

SEO

AI content

Product-led growth

B2B SaaS marketing

Margarita is a passionate digital content marketer with diverse experience in B2B tech, SaaS, and advertising agencies. She's currently part of the marketing team at Semrush, leading all content marketing activities for Content Marketing Solutions.

Experience

Product Marketing Lead at Semrush

Jul 2025 — Present · 1 yr

Leads product marketing for Semrush's PLG platform across SEO, AI visibility and other products.

Content Marketing Lead, AI Toolkits & Solutions at Semrush

Feb 2025 to Dec 2025 · 10 mos

Led content and product-led marketing for Semrush's AI search solutions.

Professor of Marketing at MediaSchool

Jan 2024 to Apr 2024 · 3 mos

Taught content marketing and SEO.

Guest Marketing Professor at HARBOUR.SPACE

Jun 2023 — Present · 3 yrs 1 mo

Guest professor teaching a content marketing lab.

Content Marketing Lead, Content Marketing Solutions at Semrush

Mar 2021 to Feb 2025 · 3 yrs 11 mos

Built and led content marketing strategy for Semrush's content marketing and AI writing tools.

Solutions Marketing Manager at LSEG Data & Analytics

Sep 2019 to Mar 2021 · 1 yr 6 mos

Led marketing activation across three Americas segments; launched 90+ omnichannel campaigns.

Qualifications

Product Marketing Lead at Semrush

Guest marketing professor at HARBOUR.SPACE

B2B tech, SaaS and content marketing specialist with agency background

Expertise

Content marketing

Product marketing

SEO

AI content

Product-led growth

B2B SaaS marketing

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