Qualifications
Founder & Growth Strategist at Grow.Repeat
Former Head of Growth (Organic) at Smartcat
5+ years at Semrush; creator of the Semrush French blog
Expertise
Content marketing
SEO
Growth marketing
B2B SaaS
Global expansion
Conversion optimization
Alina Petrova is a content marketing expert with more than 7 years of experience in developing content strategy. She helped B2B SaaS companies expand into new markets and develop their products visibility across the globe. Alina is an internatinal speaker and the creator of the French Semrush blog, one of the most popular marketing blogs in France. Alina is currently running web strategy at Smartcat.
Experience
Founder, Growth Strategist at Grow.Repeat
Apr 2025 — Present · 1 yr 3 mos
Head of Growth (Organic) at Smartcat
Oct 2022 to Mar 2025 · 2 yrs 5 mos
Head of Content & Growth Marketing at Smartcat
Sep 2021 to Oct 2022 · 1 yr 1 mo
Head of Marketing at Semrush
Jul 2020 to Sep 2021 · 1 yr 2 mos
Product Marketing Manager at Semrush
May 2019 to Jul 2020 · 1 yr 2 mos
Content Marketing Strategist at Semrush
Jan 2019 to May 2019 · 4 mos
Recent articles and events
Qualifications
Founder & Growth Strategist at Grow.Repeat
Former Head of Growth (Organic) at Smartcat
5+ years at Semrush; creator of the Semrush French blog
Expertise
Content marketing
SEO
Growth marketing
B2B SaaS
Global expansion
Conversion optimization
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