Data-driven decision making for Globalization Strategy and Operations

Sep 9, 2020

31 min

localization ROIproductivitylocalization buyers

Data is becoming ever more accessible and sources are diverse and numerous. During this presentation I will convey how we use data to maximize the productivity of our internal resources and define our localization strategy here at Citrix

Robert O'Keefe

Robert O'Keefe

Senior Program Manager, Globalization at Citrix